Tencent Marketing Cloud

Tencent Marketing Cloud News and Insights

Recent news

Tencent Global Digital Ecosystem Summit
Spotlight
Sept 17, 2025

Li Xuechao, Vice President of Tencent Cloud: Three Major Upgrades to Tencent Marketing Cloud Help Enterprises Build "Specialized and Versatile" AI-Empowered Marketing Teams

Tencent Cloud Upgrades Tencent Marketing Cloud with intelligent basic products, Customer AI, and AI Agent to unlock the intelligent growth methodology and help enterprises build "specialized and versatile" AI-powered marketing teams.

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AI Marketing Chain Upgrade
Spotlight
May 23, 2025

Comprehensive Upgrade of Marketing Chain Driven by AI: Tencent Marketing Cloud Agent Officially Released!

Tencent Marketing Cloud upgrades marketing from experience-driven to agent-driven, reshaping the core capabilities of marketing: perception, decision-making, and execution.

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CDP Market Share
Awards
Dec 4, 2025

Leading Again! Tencent Marketing Cloud CDP Ranked First in Market Share

Tencent Marketing Cloud CDP, ranking first in market share, not only improves marketing performance but also enhances the consumer experience.

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IDC MarketScape
Awards
Sept 13, 2024

Tencent Marketing Cloud Placed in the Market Leader Category in IDC MarketScape: China Omni-Channel Marketing Platforms!

Tencent Marketing Cloud, placed in the Market Leader category in the IDC MarketScape, connects public and private domains for improving the enterprise marketing effect and customer experience.

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Awards
Jan 25, 2024

Tencent CDP Placed in the Leader Category in IDC MarketScape: China Customer Data Platforms!

Tencent CDP, placed in the Leader category in the IDC MarketScape: China Customer Data Platform 2023 Vendor Assessment, provides enterprises with efficient digital marketing and service tools across multiple industries.

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Customer story
Jan 16, 2026

How Can We Revitalize 150 Million Members of Ten Thousand Stores?

Tencent Cloud enables Haoxianglai to integrate data of more than 150 million members from over 14 thousand stores for analyzing user consumption preferences and more lightweight and closer collaboration.

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Tencent x Juewei AI Agent
Customer story
Sept 17, 2025

Tencent x Juewei: AI Agent-Driven End-to-End Marketing Achieved for the First Time, with Performance 3.1 Times That of the Manual Group

Tencent Smart Retail and Juewei Food jointly developed the AI Membership Agent, which improves marketing performance by integrating membership data into membership assets.

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Customer story
Jun 17, 2025

From a Cotton Flower to 61 Million Members: How Tencent Marketing Cloud Helped Purcotton Achieve Breakthrough in Refined Operations

Tencent Marketing Cloud helped Purcotton implement comprehensive digitization by integrating CDP and MA to realize marketing performance growth through refined operations.

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Customer story
Apr 17, 2025

Tencent Marketing Cloud Helped Juewei Food Create an AI Membership Agent

Juewei Food and Tencent jointly released AI Membership Agent, which integrates three agents to drive efficiency improvement in the retail chain sector through technological innovation and reshape consumer value.

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Tencent Marketing Cloud Major Upgrade
Spotlight
Mar 01, 2026

Tencent Marketing Cloud Major Upgrade — AI Keeps Marketing Magic

Tencent Marketing Cloud launched an upgraded MAGIC Agent 2.0, featuring proactive AI and a flexible skill framework, and introduced an Overseas Edition for global markets. Client cases, like Laoxiangji, demonstrated significant growth from its personalized marketing.

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