Tencent Marketing Cloud News and Insights


Taking the Lead Again! Tencent Marketing Cloud CDP Ranks First in China's Market Share
With 500+ global brands and an "AI Agent" ecosystem, Tencent Marketing Cloud is redefining omnichannel customer engagement through data-driven precision.
From Manual Execution to AI Autonomy: Scaling Your Marketing Team with AI Agent
Discover how Tencent's full-link AI agents transform a single marketer into a high-performing virtual team, driving 3.1x higher sales performance through autonomous execution.
Recent news

Li Xuechao, Vice President of Tencent Cloud: Three Major Upgrades to Tencent Marketing Cloud Help Enterprises Build "Specialized and Versatile" AI-Empowered Marketing Teams
Tencent Cloud Upgrades Tencent Marketing Cloud with intelligent basic products, Customer AI, and AI Agent to unlock the intelligent growth methodology and help enterprises build "specialized and versatile" AI-powered marketing teams.

Comprehensive Upgrade of Marketing Chain Driven by AI: Tencent Marketing Cloud Agent Officially Released!
Tencent Marketing Cloud upgrades marketing from experience-driven to agent-driven, reshaping the core capabilities of marketing: perception, decision-making, and execution.

Leading Again! Tencent Marketing Cloud CDP Ranked First in Market Share
Tencent Marketing Cloud CDP, ranking first in market share, not only improves marketing performance but also enhances the consumer experience.

Tencent Marketing Cloud Placed in the Market Leader Category in IDC MarketScape: China Omni-Channel Marketing Platforms!
Tencent Marketing Cloud, placed in the Market Leader category in the IDC MarketScape, connects public and private domains for improving the enterprise marketing effect and customer experience.

Tencent CDP Placed in the Leader Category in IDC MarketScape: China Customer Data Platforms!
Tencent CDP, placed in the Leader category in the IDC MarketScape: China Customer Data Platform 2023 Vendor Assessment, provides enterprises with efficient digital marketing and service tools across multiple industries.

How Can We Revitalize 150 Million Members of Ten Thousand Stores?
Tencent Cloud enables Haoxianglai to integrate data of more than 150 million members from over 14 thousand stores for analyzing user consumption preferences and more lightweight and closer collaboration.

Tencent x Juewei: AI Agent-Driven End-to-End Marketing Achieved for the First Time, with Performance 3.1 Times That of the Manual Group
Tencent Smart Retail and Juewei Food jointly developed the AI Membership Agent, which improves marketing performance by integrating membership data into membership assets.

From a Cotton Flower to 61 Million Members: How Tencent Marketing Cloud Helped Purcotton Achieve Breakthrough in Refined Operations
Tencent Marketing Cloud helped Purcotton implement comprehensive digitization by integrating CDP and MA to realize marketing performance growth through refined operations.

Tencent Marketing Cloud Helped Juewei Food Create an AI Membership Agent
Juewei Food and Tencent jointly released AI Membership Agent, which integrates three agents to drive efficiency improvement in the retail chain sector through technological innovation and reshape consumer value.

Tencent Marketing Cloud Major Upgrade — AI Keeps Marketing Magic
Tencent Marketing Cloud launched an upgraded MAGIC Agent 2.0, featuring proactive AI and a flexible skill framework, and introduced an Overseas Edition for global markets. Client cases, like Laoxiangji, demonstrated significant growth from its personalized marketing.
